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HEY vs Zoho Mail

HEY

7.0/ 10

Higher score

Zoho Mail

8.0/ 10

Across 4 measured dimensions: HEY wins 0, Zoho Mail wins 2 (2 tie / n/a)

[01]

Side by side.

8 dimensions

Metric	HEY	Zoho Mail
Score Winner: right	7.0	8.0
Δ 90 days	— flat	— flat
Parent & badge	37signals	Zoho Corporation
Founded	2020	1996
Best for	People who agree with 37signals' philosophy of email as a workflow	Small teams who want free custom-domain mail and don't mind Zoho's ecosystem
Price per mo Winner: right	$8.25/ mo	$1.00/ mo
Renewal multiplier	—	—
Tagline	Opinionated workflow, $99/yr, no IMAP	Free tier for 5 users, deep upsell path into Zoho One

[02]

What works, what doesn't.

Per provider

HEY4 pros · 4 cons

+ Pros

✓Screener kills cold/marketing email at the door
✓Imbox/Feed/Paper Trail workflow is genuinely novel
✓Built by 37signals — long-term commitment to product
✓Flat $99/year, no per-mailbox seat math

– Cons

✗No IMAP, ever — you can't use your own client
✗Annual billing only, no monthly option
✗Custom domain requires separate $99 plan
✗Migrating out is intentionally difficult

Zoho Mail4 pros · 4 cons

+ Pros

✓Free tier with custom domain for up to 5 users
✓Mail Lite is $1/user/month — cheapest credible business mail
✓Independent, profitable parent company
✓Full IMAP/POP/SMTP, calendar, contacts

– Cons

✗Aggressive cross-sell to Zoho One bundle
✗Admin console is dated and confusing
✗Mobile app trails Gmail/Outlook badly
✗Manual DKIM/DMARC setup

Make the call

Pick one and go.

Both links are affiliate. Score doesn't move because of it.

VisitHEY ↗Score 7.0 VisitZoho Mail ↗Score 8.0

← Read full HEY review·Read full Zoho Mail review →

[03]

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